Infomercials are a way to advertise that product that you just know in your heart is a winner! Another word used for infomercials is DRTV or Direct Response Television. In DRTV, there is a call –to-action with a telephone number inviting the consumer to call and place an order. Let’s go step by step […]
Tag Archives: florida video production
Increase Sales With Video!
June 11, 2008 – 4:54 pm
Study after study shows an increase in sales or website conversion rates when video is used as an advertising medium. It simply isn’t enough anymore to write content and inform via words.
Video can often seal the deal.
Until recently, the power of video was vastly undervalued. Not any more. Some research points to […]
FLORIDA VIDEO PRODUCTION
May 14, 2008 – 7:04 pm
Shooting a video production in Florida has become quite popular in recent years. It is easy to see why, especially for outdoor location shoots. The weather, its attractions (theme parks and watersports), central Florida’s fruit groves, numerous pristine beaches on both coasts, the Art Deco background of South Beach, and the combination of Everglades […]
How To Shoot an On Location Video
April 27, 2008 – 1:55 am
In the world of video production, I am often asked to explain the difference between the terms ‘on location‘ and ‘location‘ shooting?
In filmmaking, a ‘location’ is any place where a film crew will be filming actors and recording their dialog.
Shooting ‘on location’ means just that - shooting at some place other than inside a […]
