We’ve heard it countless times. Marketing and Advertising budgets are the first to go in bad economic times. Recently a friend, a former CEO of a major soft drink company, simply said, “it’s the easiest to cut, not always the smartest, but certainly the easiest.” Because it is the easiest to cut, many companies fail […]
Tag Archives: Video Production
What is a Training Film?
March 6, 2009 – 2:52 pm
Some people use the words Training Films and Corporate Video interchangeably. There is a slight difference. Here, we focus on a Training Film.
A Training Film is one that is used to instruct. It normally will feature a speaker, teacher or instructor expertly training utilizing text, powerpoint presentations, graphs and charts.
The topic of a training film can be anything from […]
Breathless Video Productions - Start 2009 with Video! Doctors now advertising with video!
January 6, 2009 – 2:36 pm
Now is the time to start the new year off right with video marketing!
Ring in 2009 with a video showcasing the intricacies of your business or product. Step inside the minds of consumers and allow them to personally connect the product or service to the face(s) behind the company.
Our President Sherry Thomas Speaks About The […]
Corporate Video with Animation on the Rise
November 2, 2008 – 3:44 am
Video has surfaced as a major marketing tool, over the recent years, and with it attention has now been turned to other eye-catching methods of describing a product or service. Animation, or the use of it, seems to be on the rise. What better way to demonstrate that medical device, or show how a cleaning […]
How Much Does Video Production Cost?
September 12, 2008 – 7:24 pm
There is no basic price for a commercial, infomercial, or corporate video. There are many variables involved when quoting a production and many questions that must be asked.
It is important to set a realistic budget as production involves working with professionals who have trained extensively in their craft, use high-end delicate, expensive equipment, and spend […]
In Economic Downtimes, ADVERTISE!
June 25, 2008 – 2:52 pm
It is a common mistake often repeated and quite predictable. In unpleasant economic times, companies tend to cut back in areas that need it most - primarily the marketing/advertising departments.
An economic downturn should not deter you from your advertising needs so necessary to forge ahead. Now is the time to be creative, to discover innovative […]
Increase Sales With Video!
June 11, 2008 – 4:54 pm
Study after study shows an increase in sales or website conversion rates when video is used as an advertising medium. It simply isn’t enough anymore to write content and inform via words.
Video can often seal the deal.
Until recently, the power of video was vastly undervalued. Not any more. Some research points to […]
HOW TO BUILD AN EFFECTIVE WEBSITE and Get Results!
April 3, 2008 – 5:28 am
Search Engine Optimization, also known as SEO, is a process that directs the spiders, bots and crawlers to your site to read its content and to index the information thus aiding in the search process. Companies are now spending billions of dollars each year on search engine optimization and marketing.
Why do millions of […]
Video on a Website Boosts Sales
March 23, 2008 – 8:12 am
Study after study shows an increase in sales when video is used as an advertising medium. It simply isn’t enough to write content and inform via words. Video in the lobby of cosmetic surgeon’s office showing the before and after is far more compelling than before and after photos.
When perusing hotel accommodations, it […]
