I am often asked the question, “Can your company really shoot weddings?”.  People seemed to find it confusing and almost contradictory that a video production known for Television Commercials, Corporate Video, Television Shows and the like, can actually shoot and produce wedding video.  The answer is a resounding yes, if and only if, you have cameramen trained in the art of shooting weddings.

Working in television really hones your editing and shooting skills and it really is all about a creative eye, but from a purely technical standpoint, if you can shoot a television show or corporate video, the quality for a wedding video should be the same as the quality for a commercial.  The difference lies in what is covered to tell the complete wedding story and how it is edited.  Editing a wedding video is certainly a skill, but once a wedding video template or signature has been established, it is really quite easy.  The difficult aspect of editing a wedding video is that there are hours of video that must be viewed and sifted.  It is quite time-consuming.

A template cannot be used when editing a commercial or other forms of video.  Each message is different.  The length of each video varies and the shots (whether in studio or on location) must be carefully blended into a sensible manner.  With wedding video, the venues are usually the same 2-3 areas  from ceremony to reception and the message is most definitely the same each time - that of love and a new beginning.

So yes, an experienced Video Production company should be able to produce wonderful wedding video if and only if the cameramen have been trained  in the protocol of shooting, the order of shooting, and a template has been established.

At Breathless, we shoot weddings with the same high end cameras that we use for television.  And yes, the difference is quite apparent.